Honda uses advanced Virtual Reality (VR) technology to develop its product designs ranging from the Honda Pilot TrailSport to Honda's newest electric car model, the Honda Prologue EV in the United States.
Designers at American Honda Motor Co., Inc. began to utilize VR technology as one of the technologies that Honda designers relied on amid the Covid 19 pandemic, which limited gatherings of people.
Honda uses virtual and augmented reality because this technology is a bridge that can remove the limitations of space and time. The Honda Prologue, which will be Honda's first electric SUV, is the first model to be designed using virtual reality visualization technology. Honda designers used VR technology to evaluate colors, materials, and to visualize the trim as a whole.
Mathieu Geslin as VR Technology Leader at Honda Design Studio said, "The Honda design team used VR technology to visualize the Honda Prologue model where this technology accelerated collaboration between Honda's styling teams in the United States and Japan.
The use of this technology is an ongoing effort to optimize VR's technical capabilities, and we are very excited to use this technology in Honda's future product development.”
The use of VR technology in Honda's product development has been planned since six years ago. Honda designers explored, tested and validated this technology to find new, efficient ways of creating better products.
Although advances in VR technology have greatly assisted designers, however, the use of VR technology in making a product cannot eliminate the designer's direct physical and emotional touch.
Towards its global goal of achieving carbon neutrality for all of the company's products and activities by 2050. Honda will therefore introduce 30 new electric vehicles globally by 2030, with a global sales volume of 2 million units.
In North America, Honda has set a timeline for the introduction of EVs to 2030 and ultimately to 100% zero emission car sales by 2040.
